After 36 years of waiting, we Argentines had only one reason to celebrate this holiday season: The World Cup. 
That is why, starting with our classic toast on December 24 at midnight, we did something that no Argentine will ever forget. 
Cannes Lions 2023 -
Anunciante: TyC Sports
Agency: Mercado McCann
CCO: Nicolás Massimino
DGC:: Nico Goldstein
Creative Directors: Denis Vivoda
Copywriter & Art Director: Santiago Arfuso & Sebastián Cyrman
Back to Top